Adam Goldenberg has given a lot of people interest and what he’s doing in the business world. He has worked Don Ressler and they have created a plethora of different businesses that have been very successful products for women.
Adam Goldenberg got his early start with Myspace, but he departed from this company as this social media giant faded away. He would take his time and build a company called Intelligent Beauty that would offer personal care products for women. This is when he would develop an early model that will serve him well as he moved on to other companies like JustFab and Fabletics on crosscut.vc.
Recently JustFab has had a name change that resulted in a new fan base. This company is currently call Tech style, and that is part of a brand changing strategy on Twitter that will reach a greater crowd of millennials. It shows that there is a level of diversity that is linked to what Adam Goldenberg and his partner Don Ressler are doing. They are not complacent and they do not want to be stuck in a place where they are not allowed to innovate. Text Style is a name change that shows that JustFab has and for the growth that can be done.
Adam Goldenberg is a very successful businessman, but he is not doing this all on his own. He is also joined by Don Ressler and Kate Hudson for one of the most successful companies that he has called Fabletics. This is a company that has fitness clothing for women. He has been able to maneuver this business and build a successful customer base because he has pulled in celebrity talent from co-founder Kate Hudson. She has been able to help Adam build a company that is worth millions of dollars.The revenue for Fabletics reached close to 300 million and the last couple of years. This is annual revenue to show so there’s a lot of room for growth at http://vator.tv/news/2015-05-12-whats-it-like-to-be-a-unicorn.
Adam Goldenberg has started a lot of online businesses, but he is slowly making a move into brick-and-mortar stores with Fabletics. This will be the first of the businesses that he has done that has opened a large chain of physical stores. The date of metrics that Adam Goldenberg focused on in the past were all connected to eCommerce opportunities. He is branching out with brick-and-mortar stores and changing the direction that he is going in.